Have you squeezed so much content of your website in a single page that it ends up looking spammy and is unlikely to grab the visitor’s attention for very long? How is the navigation and ease of use like? Is some information hidden away behind links that can sound as if they don’t offer anything of value? How is the accessibility like? Is it easy to access and use your website? How is the design and layer out of your website? What does your website focus on? Are there technical shortcomings that affect its search engine detection efficiency?
These and many more are what a good web design should address. Important areas of a web design that have to consider includes; graphic design, user interface design, authoring, user experience design, search engine optimization, and design to relate to front-end or other client side.
So how does a good web design look like?
- Focus – is basically what your website is all about. For example, when I log into your site and see the logo or brand name, the information will tell me what the company does or is all about. It is about the information.
- Navigation – just how easy is it to navigate through your site? If navigating through your website is a chore, then forget about getting visitors to your site. Usually, one prefers a website with drop down menu so that they understand what they will get in each page faster than having to browse so many pages when they are looking for something.
- Make it simple – the content has to be short and precise. People are only looking for information that are useful to them, so if your website has many things that can destruct them from the goal, for instance, information about your product or service, then this will keep them off. Let them access the information so easily and get to know what they want immediately.
- Graphical design and layout – clean and well designed website with good use of appropriate colors is so appealing to visitors. If your website is eye-catching, it will definitely capture people’s attention and drive them to check further.
- Search engine optimization – just how much traffic do you get on your website? Do your phrases and keywords relevant to what most people are looking for? Can your website be ranked on the top page?
- Site map – this could make the pages of your site easily accessible for crawlers and users.
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